For some small business owners, the thought of performing a webinar feels very overwhelming. It’s just not in their frame of reference as far as marketing strategies go. Webinars are among the most effective marketing techniques. The reasons why webinars are becoming so prominent as a marketing tool are numerous. They are affordable, can be served remotely, and are so different that you can get anything you want.

Tips to start a webinar

As the current coronavirus pandemic requires more key business decision-makers to work from home, webinars are growing in popularity. Since webinars are crucial for businesses today, we have put together the following tips to help you set up and launch a webinar from scratch:

•  Choose your webinar topic. Ensure your case informs and motivates attendees.
•  Consider time zones. When to best schedule your webinar depends on your audience and where they are about you.
•  Customize your branding. Pick a theme for your webinar, select a proper image for your landing page, and attach your logo to ensure the design shows your brand.
• Use relevant hashtags for your webinar. Explore popular hashtags in your industry.
•  Send invites. Your webinar invitation email is one of the answers to your webinar victory. The way you format and sketch your webinar invite emails will affect the registration rate.
• Build your content. Create engaging slides, polls, and gifts. An exciting webinar wants to have a script that’s strong and engaging.
•  Host your webinar. The days arrived. Don’t forget to record your webinar and upload it to a video-sharing platform or your website later.
• Don’t forget to follow up. Check up on your attendees within 24 hours. Make your webinar available on demand. Once you’ve successfully run your webinar, you might want to make it available as an on-demand recording. Making your webinar available on request is the easiest way to maximize value and lead generation, and engagement without additional effort.
•  Repurpose your webinar content. E.g., use the content produced for a webinar into blog posts or a whitepaper.

Role of a Virtual assistant in online meetings

VAs can provide much or a little help as you require before, during, and after your meeting or event. You can even join our specific virtual services with the care you’d expect for any face-to-face business event, such as marketing. VAs also benefits by distributing invitations and background papers and providing feedback.

A member of our team can help in the background of your meeting, event, or webinar, offering an “on-call” service to guarantee everything sprints. They allow you to the setting-up stage by downloading video recordings of your event, addressing issues via the chat facility, and setting up breakout rooms. Virtual assistants provide a wide variety of expertise to assist you in getting the best from video conferencing.

They also create and run polls, set up breakout rooms, and manage them during the meeting. They are also alert in managing the waiting room, mute participants where needed, respond to comments in the chat pane, and download and edit video recordings of your webinar.

Conclusion

Small businesses use webinars for various purposes, like sharing information about a new product or service, marketing campaigns, or just staff collaboration. Moreover, many new online tools are sprouting on the market and making it easy for any business to host a webinar.